| Features |
Description |
Benefits |
| General traffic analysis |
Reports include:
- Brief Traffic Analysis
- Page Views
- Unique Visitors
- Repeat Visitors
- Total Downloads
- Downloads by Files.
|
View general website traffic reports, and see how your website is performing. |
| Visitors' activity analysis |
Watch the movement of your website visitors within your time zone. Reports also include the time zone of your visitors. The following reports are included:
- By Visitors Time Zone
- By Your Local
- Time,Work/Leisure time
- By Day of Week.
|
See the most popular times people visit your website. |
| Navigation analysis |
Navigation Analysis contains reports on visitors' behavior when they are browsing your website. Reports include:
- Navigation Paths
- Vistitor Paths on the First Visit
- Pages visited on the Second Visit
- Entry Pages
- Exit Pages
- Single Pages
- Pages Viewed After Home
- Next Pages
- Previous Pages
- Site Stickiness
- Total Site Stickiness.
|
Analyse the navigation patterns of your website visitors. Get a click-by-click view of how people navigate through your website. Find out whether any of your pages are rarely being accessed and find out whether it's due to bad content. |
| Visitors analysis |
The category reports a lot of basic information on your website visitors. Reports include:
- Unique Visitors
- New Visitors
- Frequent Visitors
- Motivated Visits
- New Visitors' Second Visits
- Visit Frequency
- Major Domains
- Second Level Domains
- New Visitors by Content Groups
- Visitors by Content Groups
- Repeat Visitors by Content Groups
|
Learn general information about your website visitors and how often they visit. |
| Referrers analysis |
This category describes the sources of your site traffic, e.g. Search Engine keywords used to find your site. Reports include:
- All Referrers & Trends
- Referring Sites
- Referring Pages
- Top-100 Referring Pages by Sites
- Search Engines
- Search Keywords Top-100
- Keywords by Search Engine
- Pages
- Found on Keywords
- Search Engine's History
- Search Keywords History
|
See where your visitors come from, and find out what gives you the most traffic: Search Engines, online ad campaigns or other sites linking to you. |
| Pages reports |
Reports include:
- Popular & Unpopular Pages
- Views per Visit
- Views per First Visit
- Page Stickiness
- Views by Content Groups
|
Get a page by page break down of detailed traffic statistics. See if there are any pages that are not getting enough attention. |
| Visitor systems reports |
Reports include:
- Browsers
- IE Versions
- Netscape Versions
- Operating Systems
- Windows Versions
- Screen Resolution
- Color Palettes
- Cookie Support
- Java Support
|
These system reports will help you decide which web browser and screen resolutions you should optimise your site for. |
| Demographics |
A breakdown of visitors by their region, country, language and time zone |
Understand where in the world your traffic is coming from. Are they primarily Australian and Americans? Do they speak English only, or is there a large portion of non-English speakers? |
| eCommerce reports |
These reports provides you with data to manage your ecommerce activities. Reports include:
- eCommerce Summary
- Efficiency of Referrers
- Revenue
- Activity
- Activity by Search Engine / Referring Sites / Search Keywords
- Countries
- Transactions
- Average Order Size
- Revenue per Visit
- Cycle Time of First Transaction
- Visits Before First Transaction
|
These reports present how each traffic source is performed by registrations, subscriptions, revenue, etc. You will get full details on each transaction. E.g. Which pages visitors looked at and where they came from. |
| Campaigns analysis |
Reports on promotions like pay-per-click and banner campaigns including Activity by Campaign, Cost of Visit by Campaign, Cost of Transaction by Campaign, ROI. |
Campaign management made easy: if you have a budget to advertise your site, and you use any online media (paid search, banners, text links, etc.), this tool will help you keep track of all your efforts. |
| Content groups |
Create content groups representing specific areas of your site and assign pages to these groups. |
Get valuable insights looking not at single pages but at the whole groups of them. |
| Choosing time periods |
Choose a time frame for viewing statistics (day, week, month, year.) |
See what times of the day are peak periods for your visitors. |
